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SEO Masterclass 2024

It's Time To Show Up!

Learn the art and science of enhancing your online presence. Propel your website to the top of search engine results, making you visible, relevant, and irresistible to your digital audience.

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TRAINING DETAILS

DAY 1

What is SEO? | Fundamental SEO Principles

Gain a solid understanding of SEO fundamentals. Learn to perform keyword research, optimize on-page content, build a foundation for successful SEO campaigns, and monitor and analyze their website’s performance to drive continuous improvement.

Saturday

6

APRIL

3 HOURS

Keyword Research

Learn how to identify and select the right keywords that resonate with your target audience and drive organic traffic.

On-Page Optimization

Explore the best practices for optimizing web pages, including meta tags, content structure, and keyword placement.

Technical SEO Basics

Get introduced to technical SEO elements like site speed, mobile-friendliness, and website architecture, and their impact on search rankings.

Off-Page Optimization

Understand the importance of off-page SEO factors such as backlinks and social signals, and how to build a strong online presence.

Monitoring and Analytics

Learn how to set up Google Analytics, track website performance, and make data-driven decisions to improve SEO

Understanding Search Engine Optimization

Gain a clear understanding of what Search Engine Optimization (SEO) is and why it's crucial for online success

Content Creation Strategies

Discover how to create high-quality, SEO-friendly content that engages both users and search engines.

Saturday

13

APRIL

3 HOURS

Advanced SEO Techniques

Obtain the skills and knowledge needed to take your SEO efforts to the next level. Learn to conduct advanced keyword research, implement local SEO strategies, master on-page and technical SEO elements, and be equipped to build high-quality backlinks, integrate SEO with content marketing, and navigate potential SEO challenges effectively.

DAY 2

Advanced On-Page Optimization

Master advanced on-page techniques, including schema markup, structured data, and optimizing for featured snippets.

Advanced Keyword Research

Dive deeper into keyword research techniques, long-tail keywords, and competitor analysis to identify untapped opportunities.

Technical SEO Mastery

Delve into the technical aspects of SEO, including crawl budget optimization, XML sitemaps, and mobile-first indexing.

Local Search Engine Optimization

Understand the importance of local SEO and learn how to optimize your website for local search results and Google My Business.

Penalty Recovery and Risk Management

Understand common SEO pitfalls, Google penalties, and how to recover from them while minimizing risks.

Link Building Strategies

Explore advanced link-building tactics, ethical practices, and how to acquire high-quality backlinks to improve search rankings.

Content Marketing and SEO Integration

Learn how to align content marketing strategies with SEO to create valuable, rank-worthy content.

DAY 3

AI Voice & The Future of SEO

Obtain the skills and knowledge needed to take your SEO efforts to the next level. Learn to conduct advanced keyword research, implement local SEO strategies, master on-page and technical SEO elements, and be equipped to build high-quality backlinks, integrate SEO with content marketing, and navigate potential SEO challenges effectively.

Saturday

13

APRIL

3 HOURS

AI Voice and SEO

Explore the growing impact of AI voice assistants (like Siri, Alexa, and Google Assistant) on the way people search, and how this affects SEO strategies.

Conversational SEO

Master the art of creating content that aligns with natural language and conversational search, catering to voice-based search queries.

Voice Search Optimization

Understand the unique challenges and opportunities presented by voice search and learn techniques to optimize your content for voice queries.

Local Voice SEO

Learn how to optimize your online presence for local voice searches, with a focus on local businesses and services.

Structured Data and Featured Snippets

Discover how structured data and featured snippets play a crucial role in voice search results, and how to optimize for these features.

AI and Content Creation

Explore how AI-driven content generation tools can streamline content creation and ensure it aligns with voice search trends.

3 - day Master Class Package

Learn why SEO is crucial, master keyword research, and gain insights into on-page and off-page optimization. Dive deep into keyword research, local SEO, ethical link-building, and advanced on-page and technical SEO. Explore the influence of AI voice, optimize for voice search, master conversational SEO, and harness the potential of AI-driven content creation.

What is SEO?

Learn why SEO is crucial, master keyword research, and gain insights into on-page and off-page optimization. Ideal for non-technical professionals, students, business owners, and marketers seeking a strong SEO foundation.

SEO Tools

Dive deep into keyword research, local SEO, ethical link-building, and advanced on-page and technical SEO. Perfect for professionals, business owners, and marketers with basic SEO knowledge.

AI Voice and the future of SEO

Explore the influence of AI voice, optimize for voice search, master conversational SEO, and harness the potential of AI-driven content creation. Designed for professionals and marketers ready to adapt to the evolving SEO landscape.

Time is Running Out Signup Now!

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Training Details

comparison

Day 1

  • Keyword Research
  • On-Page Optimization
  • Technical SEO Basics
  • Off-Page Optimization
  • Monitoring and Analytics
  • Understanding Search Engine Optimization
  • Content Creation Strategies

Day 2

  • Advanced On-Page Optimization
  • Advanced Keyword Research
  • Technical SEO Mastery
  • Local Search Engine Optimization
  • Penalty Recovery and Risk Management
  • Link Building Strategies
  • Content Marketing and SEO Integration

Day 3

  • AI Voice and SEO
  • Conversational SEO
  • Voice Search Optimization
  • Local Voice SEO
  • Structured Data and Featured Snippets
  • AI and Content Creation

3-Days

  • Day 1 Package
  • Day 2 Package
  • Day 3 Package

ABOUT US

Lyn Ola

Lyn Ola is a Marketing and IT Consultant, Professor, Corporate Trainer, and Businesswoman based in Manila, Philippines. She is the Founder and Managing Director of Chimes Consulting, an IT and Marketing Consulting company. She is also a Part-time Faculty at De La Salle University-Manila, where she teaches Information Technology and Marketing courses.

Lyn has over 15 years of experience in the IT and Marketing industries. She has worked in various roles, including Project Manager, Marketing Manager, and IT Consultant. She is an expert in digital marketing, project management, and software development.

Lyn is a certified Project Management Professional (PMP) and a Certified Marketing Communication Professional (CMC). She is also a graduate of the MBA-Marketing program at ESSCA Management School Budapest and De La Salle University-Manila.

Lyn is a frequent speaker and trainer on digital marketing and project management topics. She is also the host of the podcast “Digital with Lynola.“

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